Certificate in Esports Management
Caldwell University’s Certificate in Esports Management is an 18-credit program offered through the School of Business and Computer Science. The certificate can be completed over the course of an academic year through evening and online classes.
The Certificate in Esports Management prepares you for a career in the growing digital gaming industry, with opportunities in finance, marketing, event planning and operations, and entertainment. The global Esports economy has grown exponentially in every sector: tournament development, event management, digital platform development, and digital marketing.
This certificate program provides a unique opportunity for you to focus on digital marketing, esports management, entrepreneurial studies, event planning and operations, ethics, and the sociological impact of esports. Prepare to navigate the growing esports industry in every respect by developing a multi-faceted approach to competitive digital game management.
Program Outcomes
Gain a professional edge in a highly competitive and fast-growing industry. Analyze the latest gaming trends, the most popular competitions in the national and international arenas, and the driving forces of the esports market. Learn the business-side of the industry to enhance your ability to manage and develop your successful esports business.
Areas of focus include:
- Digital marketing and sponsorships
- Competition development
- Event management
- Ethics
The certificate program is designed to also be offered in the School of Business and Computer Science as a minor in Esports Management for matriculated students at Caldwell.
Courses
The Certificate in Esports Management consists of six 3-credit courses:
Required Courses:
- BU 105 Contemporary Business or BU 110 Business Communications
- BU 101 Survey of Economics or BU 210 Economics II
- BU 252 Introduction to Esports Management
- BU 307 Social Impact of Esports
Elective Courses (choose 2):
- BU 328 Esports Marketing and Branding
- PS 330 Psychology of Addiction
- BU 331 Sport Ethics
- BU 487 Internship
- BU 491 International Travel Experience
The 18-credit Esports Management Certificate program is open to applicants with a high school diploma.